A capable industrial business with a digital presence that did not yet carry one clear, recognisable brand system.
MAGQUIP / SHOWCASE
INDUSTRIAL
WORK. MADE
VISIBLE.
GraphicsPro helps Magquip turn complex engineering into clear, confident communication – across product films, social content, sales collateral and photography.
FROM A GOOD NAME
TO A SYSTEM
THAT WORKS.
Magquip already had the expertise and product capability. The work was to make that value easier to recognise – first through a stronger identity, then across every sales and marketing touchpoint.
A capable industrial business with a digital presence that did not yet carry one clear, recognisable brand system.→
A disciplined blue-and-orange identity, built around a stronger mark, clear product communication and a design language that holds together everywhere.DEFINE
Establish the logo, colour and type system that gives the business a clear visual signature.
EXPLAIN
Turn complex machinery into product stories customers can understand, share and act on.
REPEAT
Carry the same direction through sales collateral, films, photography and ongoing campaign work.
ONE BRAND.
MANY WAYS
TO SHOW IT.
- 01 PHOTOGRAPHYIndustrial photography that makes the capability, detail and scale of the work tangible.
- 02 SOCIAL MEDIAProduct-led social content built for attention, clarity and regular momentum.
- 03 3D ANIMATION3D animation that makes technical features easier to explain.
- 04 SALES COLLATERALBrochures and sales collateral that give the team something substantial to send and present.
3D PRODUCT ANIMATION
POWERSMART.
EXPLAINED.
SOCIAL MEDIA
PRODUCTS.
PROCESS.
PROOF.
Social work for an industrial brand should never feel like filler. We shape product stories, capability proof and campaign moments into a consistent feed that gives people a reason to stop and find out more.
INDUSTRIAL PHOTOGRAPHY
SHOW THE WORK
AS IT REALLY IS.
Factory and product photography creates a stronger source for the whole system – campaigns, website content, sales material and social posts all start with real proof.
SALES COLLATERAL
MADE TO
BE OPENED.
POWERSMART PRODUCT BROCHURE
A focused product brochure that gives the Magquip team a clear tool to send, present and use in the buying conversation. The same brand system carries from the first impression into the product detail.
SWIPE OR SCROLL THROUGH THE BROCHUREOPEN FULL BROCHURE ↗